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Alison Mitchell

Executive Director
Sensor City (Confirmed)

Alison is an experienced director skilled in delivering complex programmes, new product development, marketing and go-to-market Strategies. She is also highly experienced in dealing with the media and in creating strong positive brands. As Executive Director of Sensor City, Alison has helped to establish Sensor City as a national asset for emerging technologies, placing Liverpool and the UK at the forefront of world innovation in the sector. She also supports the establishment of hi-tech sensor businesses and start-ups, enabling graduate entrepreneurs from across the region to access leading experts and world-class research from the field of sensor technologies. Alison joined Sensor City from BT Business where she was Chief Information Officer and helped to transform the telecom giant’s products, services and technical delivery.

  • Forming a collaborative venture between Liverpool John Moores University and the University of Liverpool, one of the UK’s flagship University Enterprise Zones
  • Developing the new generation of sensor technologies to support the modern industrial strategy and boost productivity across a range of sectors
  • Examining the various applications of Virtual Reality, HPC, 3D printing, software development and how these applications can be embedded on scientific research
  • Building a 2,500m2 purpose-built city centre hub to offer the research community the technical expertise and business support
  • Outlining the future vision for establishing Sensor City as a global hub on sensor technologies